Dubai Parks Theme Parks Erik Neergaard, Themespace’s CEO, was brought on to act as Sr. Creative Consultant working with the Senior Leadership of Meraas on the Development of Dubai Parks. He would go on to oversee the BRC team in Dubai and be the direct point of contact between the CEO of Meraas as well as the direct point of contact to the studios: Dreamworks and Sony as the representative of Meraas. The purview went across the entire development of Riverland, Motiongate, Lapita, Legoland, Bollywood as well as reviewing Hub Zero, Citywalk, and other Meraas ventures at that time. Location Dubai, United Arab Emirates Industry Theme Parks More Projects

Dragons Wild Shooting Interactive Dark Ride Lotte World contracted THG to design, produce, and build an interactive dark ride that combines the excitement of a shooting gallery with the fantasy of a story-based dark ride. Smoldering ruins, a castle’s towers glowing with dancing firelight, dragons, and jesters are all part of the excitement. The setting of this one-of-a-kind dark ride includes practical targets, media-based targets, and highly themed sets and props. Dragons Wild Shooting was the first interactive ride utilizing media and practical targets. One of the most exciting aspects of the project was that Lotte World challenged THG to produce a completely original IP. THG gladly accepted that challenge (a rarity in the attractions business generally) and set to work designing a raft of whimsical dragon characters of all shapes and sizes. THG also produced all other aspects of the ride, including graphic design, themed architecture and sets, charming animated media, and an exciting musical score. CLIENT Lotte World Location Seoul, South Korea Industry Theme Parks More Projects

USA Pavilion Expo 2012 World Expo Pavilion In May 2012, THG completed the design, production, installation, and opening of the USA Pavilion at Expo 2012 in Yeosu, South Korea. The theme of the expo was “Our Living Oceans and Coastlines,” and THG worked with Philippe Cousteau and his non-profit Earth Echo International to craft the message and call to action. The Pavilion was designed to welcome and engage guests even before they walked through the door. Spread throughout the queue, guests found a series of QR tags they could scan with their smart phones, unlocking an interactive game to play while waiting. In addition to a giant water screen in the pre-show, a 70-foot-wide film screen in the main theater displayed impressive, inspiring visuals, from smaller image collages to vast panoramas. Based on research and collaboration with Earth Echo International, the theater showcased a visually and emotionally powerful exploration of America’s relationship to the ocean, the challenges we face, and the power of the human spirit to achieve great things. The USA Pavilion was awarded Honorable Mention by the Expo 2012 award committee. Client United States Department of State Location Yeosu, South Korea Industry Cultural More Projects

Everland Sky Cruise Sky Cruise Experience THG was engaged by Everland to enhance the Sky Cruise experience, a gondola system transporting guests between the European Adventure and American Adventure areas of the park. By creating thematically strong beginning and end points, THG highlighted the idea of travel between special places. Working closely with the Everland design team during the concept and schematic design phases, as well as providing art direction services during the construction phase, THG developed a unique theme for each station to lend continuity to the areas in which they were built. The American Adventure station was inspired by the romance of turn-of-the-century American train stations, while the European Adventure station, set in an old European environment, mimics a classic English-inspired street of facades. Location Yongin, South Korea Industry Theme Parks More Projects

America I Am Museum Exhibition A 2010 Thea Award recipient for traveling exhibition, this 10,000-square-foot touring museum—presented by Tavis Smiley—hit the road in early 2009. Developed in partnership with The Smiley Group, Inc. and organized by Arts and Exhibitions International and Cincinnati Museum Center, the tour’s 12 galleries were based on original concept design by THG. America I Am: The African American Imprint features more than 150 artifacts that tell the story of the nation’s African people and their legacies through objects, texts, religion, music, narration, and media culled from every period of U.S. history. Location Various (Traveling Exhibition) Industry Museums More Projects

Union Station 360 Pop-up Interactive Media Installation THG was asked to create a media event that would invite visitors to explore Los Angeles and to celebrate venerable Union Station in Downtown Los Angeles. Combining interactive digital media on a spherical touch screen with a dazzling sound and light show over a ten-day period in July of 2016, this temporary installation drew an unprecedented number of visitors who engaged with this thrilling and engaging event. The show started with three 30-foot archway projections, featuring oversized media of an on-coming train and interpretations of the interior of Union Square’s resplendent architecture. The main show happened in the Cinematic Garden, where a media sphere and overhead projections combined to create kaleidoscopic depictions of Hollywood landmark sights and an iconic tapestry of Los Angeles’s diverse cultures. Location Los Angeles, California, USA Industry Cultural More Projects

Hello Kitty Park Theme Park THG was contracted in 2010 by the Sanrio Corporation (the owners of Hello Kitty) to provide the initial concept and schematic design for a Hello Kitty theme park that was under consideration for a location in China. THG did a deep dive into the extensive characters and worlds of Hello Kitty to develop a master plan that allowed guests to fully enter that charming world and experience their own joyous adventures. While THG is proud of the creative efforts that were completed in 2011, THG was not a part of the development team that constructed the park that opened in Anji, China. Based on our interactions with Hello Kitty and all of her adorable friends, THG is certain that she brings delight and happiness to every region that she inhabits. She enlivens every corner of the world with her love of nature and her unique brand of pure-hearted fun. Location Anji, China Industry Theme Parks More Projects

Paramount Gateway Indoor Attraction THG worked with Paramount Studios to develop & design an upcoming indoor attraction destination for two separate locations. Drawing on Paramount’s rich library of intellectual properties, THG developed several interactive immersive experiences that allow guests to play within the worlds they love. IPs utilized included Tomb Raider, World War Z, Mission Impossible, Rango, Spongebob Squarepants, Dora the Explorer, The Godfather, Teenage Mutant Ninja Turtles, Transformers and Star Trek. Location Worldwide Industry Theme Parks More Projects

Paramount Spain Theme Park Paramount Park Murcia was a proposed theme park resort development to be located in Murcia, Spain. THG was the lead show designer for two major lands of the project: Rango’s West and Enchanted Forest. These two lands encompassed 30 discrete attractions, retail, and dining establishments. Rango’s West, the largest land in the park, focused on the western world from the movie Rango, recreating the town of Dirt from the animated film. The land of the Enchanted Forest was dedicated to fantasy, combining popular Paramount movies such as Sleepy Hollow, Stardust, Fairy Tale, and The Spiderwick Chronicles. For each land, THG led all creative efforts, including narrative development, thematic design, and space planning. In addition, THG led the design for the park’s marquee attraction – a high-tech, thrilling media immersion ride based on Paramount's iconic Blockbuster film franchise, Mission: Impossible. Location Murcia, Spain Industry Theme Parks More Projects

Ciudad Real Madrid Sports Complex Valdebebas in Spain is home to the Real Madrid Club de Fútbol, one of the world’s most elite soccer teams. THG was engaged by Real Madrid to master plan and conceptualize Ciudad Real Madrid (Real Madrid City) as an immersive destination for new and established fans to interact with the Real Madrid lifestyle and to be the best place in the world to watch a game outside the stadium. In addition to being an entertainment venue, Ciudad Real Madrid would incorporate a training facility for the team, lending the destination an undeniable authenticity. The park, hotels and conference center were designed to host 4.5 million people a year, incorporating a theme park, next-generation hall of fame, RD&E, convention center, and up to 6 different hotels at various levels. Location Valdebebas, Spain Industry Sports and Leisure More Projects