London Paramount is a £4 billion theme park resort concept in Kent, England that will feature brands from Paramount’s iconic portfolio of I.P which includes the Star Trek and Mission Impossible brands. The park will also showcase characters and stories from The BBC and Aardman Animations as well as paying tribute to the UK’s legendary entertainment brands, delivering ‘best of class’ experiences.
Themespace team members provided early-stage consultation to assess the opportunity, aid develop investor propositions and deliver inputs on top-line viability. Alongside helping develop the underlying vision and concept for the resort and its operational strategy.
Our team were overall Creative Directors, delivering the resort master plan and all concept artwork. We also delivered concepts and detailed programming for rides, attractions, shows, retail, dining and entertainment experiences.
Our Business Executive was also responsible for delivering comprehensive strategic analysis work, operational programming and business modeling on all of the resorts proposed indoor ‘Midway/Box’ concepts, theatres and live events. Themespace senior producers and cultural specialists were also responsible for overseeing the integration of the ‘Best Of British’ brands and for developing the overarching story of the park.