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HOMEThe Hettema Group2022-07-20T21:09:10+00:00

THG specializes in uniquely creative, impactful design & production in the world of experiential entertainment.

experiencethg

THG specializes in uniquely creative, impactful design and production in the world of experiential entertainment.

Exciting news today from our partners at @knottsbe

Exciting news today from our partners at @knottsberryfarm and at Cedar Fair. THG is proud to support this amazing reimagining of Knott's Berry Farm’s Fiesta Village. Coming in 2023.

On August 19th, polish your time travel goggles an

On August 19th, polish your time travel goggles and prepare for a timely and timeless adventure on the Spirit of the Time Podcast where THG CEO Phill Hettema will be journeying through his spectacular 40+ year career. Click the link in our bio to register for a zoomcast you won’t want to miss!

The sun is going down on another week. Enjoy this

The sun is going down on another week. Enjoy this summer #sunset view of the @oneworldnyc and have a great #weekend!

#AroundTheWeb: Merlin Entertainments and @cocacola

#AroundTheWeb: Merlin Entertainments and @cocacola have partnered to encourage recycling by placing reverse vending machines that offer VIP experiences in exchange for empty plastic bottles, enabling and encouraging consumers to participate in sustainability efforts. Read more through the link in our bio (via @blooloop)

THG Senior Graphic Designer Connor Sinclair (@kill

THG Senior Graphic Designer Connor Sinclair (@killaconcept) talks about the inspiration he draws from his modeling hobby: "When I’m not designing graphics I spend a lot of time building #Gunpla. Gunpla is a portmanteau of "GUNdam PLAstic model". It’s the common name for model kits of robots and vehicles from the fictional universe of the classic Japanese anime series, #MobileSuitGundam. Most of the model kits feature giant humanoid robots or ‘mecha’. I’ve been a fan of science fiction and robots ever since my parents relocated us to Japan for work when I was three. By that time my dad had already introduced me to WWII airplane models but something about the unique designs of the #Gundam robots really hooked me. The model kits are very complex, challenging to build, and highly customizable so they’re a great meditation and creative outlet outside of work. The iconic robots and the overall aesthetic of the Gundam Universe is truly a masterclass in science fiction production design. It's been a constant inspiration in my graphic design work and elsewhere."

#AroundTheWeb: Looking to catch some waves this su

#AroundTheWeb: Looking to catch some waves this summer? Consumer interest in surfing is at an all-time high, and @Blooloop shares how venues are capitalizing on the growing surf market this summer and beyond. Read more through the link in our bio! 🌊

THG honors America this #4thofJuly weekend. In 20

THG honors America this #4thofJuly weekend.

In 2012, THG had the honor to work on the USA Pavilion at the World Expo in Yeosu, Korea. The pavilion showcased a visually and emotionally powerful exploration of America’s relationship to the ocean, the challenges we face, and the power of the human spirit to achieve great things.

@galaxymacau Crystal Lobby features over 150,000 i $@galaxymacau Crystal Lobby features over 150,000 individually animated lights and more than 380,000 precision-cut Bohemian crystals. The brilliance of Crystal Lobby's Bohemian crystals is achieved through a high refractive index in the glass which in turn increases the ability of the glass to separate light into all its colors, creating the beautiful effect seen here. #experiencethg$

THG Facility Design/Show Set Associate Teena Sauvo

THG Facility Design/Show Set Associate Teena Sauvola (@theartofteenasauvola) shares a recent experience: "Visited Sea Ranch, CA with some friends last week. Sea Ranch is a planned community that started in the 1960s known for a specific architectural style. All homes, establishments, and even the street signs and fences adhere to the agreed upon style. It was inspiring to see a community be diligently intentional to how their surrounding environment looks and feels. The timber frame structures place emphasis on the surrounding natural beauty and the main views in every building are faced toward the sea. It was a great place to visit and the drive up the PCH is always to die for."

THG's Phil Hettema talks about his childhood inspi

THG's Phil Hettema talks about his childhood inspirations, including his annual family trips to @disneyland which introduced him to the possibilities of creating themed experiences #experienceTHG

THG takes the opportunity this #Juneteenth to cele

THG takes the opportunity this #Juneteenth to celebrate Black culture. We continue to encourage our teams and our partners to be engaged advocates for diverse voices around the world.

THG's Marketing and Business Development Coordinat

This #FlagDay, Senior Graphic Designer Connor Sinc

This #FlagDay, Senior Graphic Designer Connor Sinclair (@killaconcept) talks about the significance of the THG #flag. In all iterations, our flag represents our core values as an inclusive team that marches forward as one.

Celebrate the start of summer by checking out the

Celebrate the start of summer by checking out the DreamWorks Water Park at the @americandream in New Jersey, the largest indoor water park in the US and winner of the @usatoday Reader’s Choice Award for Best Indoor Water Park. THG is proud to have partnered with Triple Five and @dreamworks to bring this incredible one-of-a-kind experience to life!

Happy Birthday to @universalorlando, the iconic gl

Happy Birthday to @universalorlando, the iconic global destination for more than 30 years! THG is incredibly proud of the work our partners at Universal Creative have brought to life and look forward to seeing what exciting things they have in store for us in the years to come.

Seven years ago this week, the @oneworldnyc opened

Seven years ago this week, the @oneworldnyc opened to visitors with cutting edge multimedia displays and immersive exhibits that pay tribute to the new World Trade Center as an icon of resilience and a beacon of hope. Thank you to our partner @thelegendsway for your collaboration on this truly iconic experience.

Today and every day, THG recognizes the creativity

Today and every day, THG recognizes the creativity, talents, and incredible contributions of our LGBTQIA+ team members. THG is proud of our legacy of telling inclusive stories through unique experiences, providing visibility for people from all walks of life. #PrideMonth

On this #MemorialDay, THG honors those that have s

On this #MemorialDay, THG honors those that have served in the fight for peace and freedom across the globe. People like THG CEO Phil Hettema's father, Dave Hettema, a B-17 bomber pilot who flew 35 missions over Europe during World War II. His story, along with 43 others, comes to life in ‘Beyond All Boundaries’ at the @wwiimuseum in New Orleans. A THG designed interactive experience, the show uniquely brings the war that changed the world to life, honoring the brave soldiers who fought in the conflict.

THG’s Erik Neergaard, Anthony Pruett, and Marc E

THG’s Erik Neergaard, Anthony Pruett, and Marc Epstein attended this year's @licensingexpo in Las Vegas, Nevada. This year’s expo highlighted the theme of location-based entertainment (LBE). THG was proud to represent the themed experience community, speaking with brands about the next generation of consumer experiences that are enabling fans to engage with their favorite brands in immersive and innovative ways #experienceTHG

#IndustryInsight: THG VP of Marketing @epstein_m s

#IndustryInsight: THG VP of Marketing @epstein_m shares his thoughts on a recent @Blooloop conversation with Robert Marick, Executive Vice President of Global Consumer Products and Experiences at @MGM:
“Robert makes some great points on the deep connection an LBE can make with the consumer where they can ‘live the experience.’ If we are indeed in a post-COVID world, this is what I believe everyone will be hungry for this summer.” Read the full article through the link in our bio.

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