Growing up in central Florida, Paul Sierra dreamed of helping to create theme parks like Busch Gardens and Islands of Adventure. He now has 14 years of experience in themed entertainment, working for companies like Thinkwell Group and Walt Disney Imagineering to bring attractions to life across the globe. Paul’s background in art direction, set design, and architecture allows him to collaborate across disciplines and ensure a cohesive story is presented to guests. Paul is especially proud of his work as a lead designer for Universal Creative’s Super Nintendo World.